Its like steroids for your personal brand, except its legal!
Show off your genius in style, with an eBook you can use as a lead magnet for your career, business and newsletter, or a digital product to sell.
CHRIS VITALE, Senior VP of Technology at SimpleTire (US)
“It has been a great experience to collaborate on this eBook with Kevin. Not only has it boosted my confidence for tackling future writing projects, its proved to be a indispensable asset to bolster my reputation, and authority as a leader”
Reputation is everything.
It’s what attracts and closes bigger, and better deals.
If you want to close big name clients, you need to build your reputation to gain the confidence of larger customers.
It gets you on podcasts and invited to events.
You are highly experienced, and have the expertise that should be attracting promotion, but your company seems to be overlooking you.
It leads to promotions and more money.
You want to grow your visibility online to elevate your personal brand, but are struggling to get noticed as an authority in your industry.
Trust and respect, closes deals.
Get invited to all the cool events.
Yet you have the experience and deep knowledge in your field to make a valuable contribution to your peers and industry.
Snag all the flashy deals and clients.
Even though you have all the experience and know-how to navigate these deals, your customers or employer aren’t choosing you.
Keep climbing the ladder of success.
You feel stuck on a plateau and just can’t get to the next level of your business or career despite you working your damn butt off!
You know your shit, now show them…
Showcase your depth of knowledge.
Give them a reason to believe in you, by delivering real insights, practical knowledge to their most urgent problems.
Unravel the full extent of their problem
Help your customer’s understand the depth of the problem they are facing, what it’s costing them and how they can begin to solve it.
Show them the way forward to success.
Once they comprehend the complexity of their situation, they’ll see that you’re not just a choice, you’re their best shot at success.
Amplify your business or career.
The ability to easily distribute guides and eBooks make them a versatile, evergreen asset to attract interest in what you do, motivate signups to your newsletter and elevate your brand.
Boost Conversions
Boost your conversions on your website by offering an eBook to educate, guide and direct your audience to their desired outcome.
Increase Signups
People love free gifts! And that’s exactly how you can give your subscribers an even better reason to sign up to your newsletter.
Generate Income
Add an educational resource to your profile and featured section, to attract more followers, and elevate your personal brand!
Position yourself for maximum return.
Call out specific market segments.
Not all customers are the same, which is why creating highly focused resources for each segment can greatly impact conversions.
Address unique customer challenges
Separating your resources for each segment means you can focus exclusively on their pain points, and win their trust to close more deals.
Frame your offer for maximum effect.
By strategically creating resources for each customer segment, you will better position your offering for their unique needs and problems.
Repurpose. Recycle. Repeat.
Use your eBook to drive your content.
Now that you have your eBook, use it to extract shortform content to feed your content for other written platforms like social media.
Find ideas, subtopics and dig deeper.
There are always more to say about a topic. Look for topics that you never full expanded on to find new content ideas.
Repurpose it for different mediums.
Your eBook can be inspiration for different mediums like an audio podcast or a YouTube video, leverage it where you can.
Make money while you sleep.
Earn money sharing what you know.
Believe it or not, you have knowledge that other people would pay money for, find out what that is and package it for easy consumption.
Focus on one problem or topic.
You don’t have to write a thesis or full length book to sell your knowledge. Keep it focused, concise and practical for your audience.
Grow your library, grow your income.
One eBook may not be enough to cover all the things you know. By growing a library of eBooks you can grow your income stream.
My Simple Six-Step process
1. Discovery call
Our first call will be to meet 1-on-1 and get clear on the purpose, your requirements, and expectations for the project.
2. Workshop
Next is a workshop to clarify your target audience, their problems and how we can create a resource to help them move closer to your offer.
3. Draft
During this phase I will work on the first draft collaborating through the process, to ensure the content stays aligned to our initial objectives.
4. REVISIONS
Once the first draft is completed, the refining, editing and proofreading will follow to ensure we create a high quality end product.
5. DESIGN
Only once the content is 100% complete, will we move to the design process which includes cover design, sourcing stock photos & graphic design.
6. DELIVERY
After the design process is finalized and approved, you will receive your finished eBook to take over the world!
Get your eBook written fast.
A clear outline to guide the project.
We will create a clear outline of what we will be writing about, and set weekly goals to achieve your desired deadline.
Collaborative sessions & updates.
Yes, there will be a weekly commitment from you where we will collaborate, and work together on your masterpiece.
Tools & support to capture your content.
You will get the tools you need to get inspired to write, and help you capture your thoughts, ideas and content in the way that suits you best.
But wait… there’s more!
A dedicated landing page to promote your eBook.
Once your eBook is done, it’s time to get it to work for you. I help you setup your eBook for optimal results on your chosen platforms.
Share your masterpiece on social media
You want to monitor the performance of your eBook, the number of views, downloads, and what platforms are doing the best.
Get your newsletter subscribers to download your eBook
Once you’ve finished your eBook, you might need additional help with your website copy, email sequences or growing on LinkedIn.
What my clients say…
JAMES CARR, Innovation & Entrepreneurship Writer-Researcher (UK)
“He translated the pain points I had expressed in relation to the development of my ‘How To Find Your Niche’ eBook into inspiring solutions, which he then followed up on in an email, despite this being a discovery rather than a client call. “
MARK ADAMS, Product Management (South Africa)
“He is consistent, creative and sometimes I wonder if he knows my business better than me!”
ALEX HARTAN, Web & brand development for scale-ups who make an impact (Romania)
“He’s always on point and on time with the copy he writes, he’s receptive to feedback and also proactive in suggesting how it can be improved. If you’re looking to work with a professional, dedicated, and talented copywriter, look no further!”
NOMAN SHAIKH, I ghostwrite Educational Email Courses for HR SaaS (India)
“He understands the depth of copywriting and isn’t afraid to experiment with different forms. He’s good at market research and this reflects in his copy. “
ZINEB LAYACHI, Yes, you can do video without losing your charisma and influence. (Spain)
“One of my favourite things about working with him is that he gave me advice I could implement right away, not the surface level stuff I keep seeing with other content strategists.”
TED CHARTRAND, The Logo reality check guy. (US)
“Collaborating with Kevin is an invaluable lasting investment in your brand that will provide value throughout the life of your business.”
PRATIK THAKKER, Founder at INSIDEA | Times 40 Under 40 | HubSpot Diamond Partner (India)
“Kevin is a organized and customer-service-oriented perfectionist who has no problem going the extra mile when necessary!”
Packages & Pricing
Choose the solution that best suits your needs…
CONSULTATION
$ 99
Book a 30 – 90 minute call to get advice and support about your lead magnet, landing pages or other copy questions.
WORKSHOP
$ 499
A complete strategic workshop to help you solidify your idea, and find a compelling angle and build an outline to guide you.
ebook
On request
Collaborate one-on-one with me to plan, write and design your eBook for your unique needs.